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FROZEN CHERRY


FROZEN CHERRY — Food & Beverages

Communication Campaign . Social Media Campaign . Content Creation . Food Photography . Influencer Outreach


Set on the highest peak of the Lebanese mountains, Frozen Cherry is a 360 degree bar overlooking a breathtaking view, from the splendid mountain-ranges all the way to the sunny coast. High above the clouds, Frozen Cherry is the go-to destination to watch dreamy, kaleidoscopic sunsets and enjoy a fresh, feel-good vibe.

The venue consists of 2 areas: the the Sunset Bar where the crowd gathers to relish awesome food, drinks, views and music; and Dublin Room, an indoor space where electronic music enthusiasts party all night under the stars. The communication strategy that we set aimed at differentiating the events taking place at the venue, from band nights, commercial and electronic music to special day-time events.

This was accomplished through branded visual content, photography sessions, user generated content and fitting copywriting. Apart from the communication plan, prominent bloggers and foodies were invited to the venue throughout the season to enjoy the special gem that Frozen Cherry is.